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In the HotelREZ Blog you can find all our latest news, as well as articles and tips on online marketing, reputation management, revenue optimization and hotel distribution.
Second Nature Belfast
From room2 to Second Nature: The Evolution of a Hospitality Pioneer 1024 768 HotelREZ

From room2 to Second Nature: The Evolution of a Hospitality Pioneer

In hospitality, a name change can often signal a new direction. For Second Nature, formerly known as room2, it represents something different: an evolution of an idea that has been growing more than a decade. As one of the UK’s original hometel brands and a valued member of HotelREZ portfolio, room2 built its reputation by…

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Gary Torres joins HotelREZ® as Vice President of Platform Strategy 1024 700 HotelREZ

Gary Torres joins HotelREZ® as Vice President of Platform Strategy

LONDON, United Kingdom, 28 May, 2026 – HotelREZ Hotels & Resorts has appointed Gary Torres as Vice President of Platform Strategy, reinforcing the company’s strategic focus on strengthening its core platform capabilities to seamlessly connect, support and scale its global partner ecosystem in a secure, resilient and future-ready way. In this role, Gary will focus…

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HotelREZ®, the global chain of independence™, accelerates Americas growth with the addition of Hoteles Misión in Mexico 650 450 HotelREZ

HotelREZ®, the global chain of independence™, accelerates Americas growth with the addition of Hoteles Misión in Mexico

HotelREZ Hotels & Resorts®, the global independent-first platform for hotel representation, distribution and commercial performance, are delighted to announce a strategic partnership with Hoteles Misión, the largest hotel group in Mexico. The agreement reflects HotelREZ’s intensified focus on the Americas, as the company continues to build local leadership, infrastructure and scale across the region. A Partnership Built on Independence and Scale  The…

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Frank Fuenes
HotelREZ appoints Frank Fuentes as Senior Vice President, The Americas, to reinforce Global Expansion Strategy 650 450 HotelREZ

HotelREZ appoints Frank Fuentes as Senior Vice President, The Americas, to reinforce Global Expansion Strategy

LONDON, United Kingdom, April 16th, 2026 – HotelREZ Hotels & Resorts today announces the appointment of Frank Fuentes as Senior Vice President, The Americas, as the Group accelerates its expansion across the region and strengthens leadership capacity to support continued global growth. Frank Fuentes joins HotelREZ following over fifteen years at InterContinental Hotels Group (IHG),…

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The Zetter Bloomsbury: Elevating Boutique Hospitality Through Story, Design and Place 1536 864 HotelREZ

The Zetter Bloomsbury: Elevating Boutique Hospitality Through Story, Design and Place

A Distinctive Presence in London  In a city like London, new hotels open all the time. This makes it harder to stand out. A good location or strong design is no longer enough. Hotels also need a clear sense of identity.  This is where The Zetter Bloomsbury stands apart.  Located near Russell Square and the British Museum, the hotel…

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Elegant Hotel Collection Welcomes TreeHouse Villas Koh Yao in Thailand  1536 1023 HotelREZ

Elegant Hotel Collection Welcomes TreeHouse Villas Koh Yao in Thailand 

Nature-led Luxury Retreat Strengthens Elegant Hotel Collection’s Global Portfolio  Elegant Hotel Collection is pleased to announce the addition of TreeHouse Villas Koh Yao, marking a further step in the luxury soft brand’s continued growth across Asia Pacific and reinforcing the depth and diversity of its global portfolio of independent luxury hotels.   Set on a pristine island in a secluded bay…

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Hadley O’Dwyer, Vice President of Success & Engagement, smiling in a professional headshot.
HotelREZ names Hadley O’Dwyer Vice President of Customer Success and Engagement to support customer performance 1024 700 HotelREZ

HotelREZ names Hadley O’Dwyer Vice President of Customer Success and Engagement to support customer performance

London, UK, 11 March, 2026 – HotelREZ Hotels & Resorts has appointed Hadley O’Dwyer as Vice President of Customer Success and Engagement to reinforce the company’s continued investment in operational excellence, digital innovation, and customer‑centric growth. This newly created role further strengthens HotelREZ’s focus on driving incremental revenue, margin enhancement, and long-term profitability for independent hotels globally. Underpinned by a people-first philosophy, the role oversees the…

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HotelREZ Expands Global Independent‑First Platform, Deepens Adoption and Advances Luxury Segmentation 800 512 HotelREZ

HotelREZ Expands Global Independent‑First Platform, Deepens Adoption and Advances Luxury Segmentation

London, UK, 2 March, 2026 – HotelREZ Hotels & Resorts today reported strong full‑year performance and continued expansion of its global independent‑first hotel platform, reinforcing its position as one of the largest privately held hotel groups by key count worldwide.  The company supports more than 2,500 independent hotels, aparthotels, and regional groups globally, representing approximately 222,500 rooms (keys). Approximately 56%…

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John Seaton
HotelREZ® Appoints John Seaton as Chief Growth Officer 1024 700 HotelREZ

HotelREZ® Appoints John Seaton as Chief Growth Officer

London, UK, 17 December 2025 – HotelREZ Hotels & Resorts has announced the appointment of John Seaton as Chief Growth Officer, reinforcing its leadership team at a pivotal time for independent hotels. With rising costs, evolving distribution technology, and increasing demand for authentic guest experiences, Seaton’s appointment underscores HotelREZ’s commitment to strengthening commercial representation while safeguarding hotel…

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What is the true value of a corporate traveller? 1024 700 HotelREZ

What is the true value of a corporate traveller?

The Rise of Business Travel Business travel is growing again, and the numbers show why hotels are paying attention. Global business travel spending is expected to reach nearly $1.8 trillion by 2027, according to GBTA’s Business Travel Index outlook. That scale matters because corporate bookings tend to be planned, repeatable and tied to company needs…

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